AI-driven road safety excellence

Kübra Ateşavcı Demircan
Kübra Ateşavcı Demircan
-Jul 05, 2023

Effectively managing workplace traffic is crucial for organizations to protect their employees’ safety and avoid potential consequences, including property damage, disruptions in production, and legal liabilities. Despite this, the National Safety Council reveals a concerning fact: Transportation incidents have become the leading cause of work-related deaths in 2021, accounting for a staggering 38% of all work-related fatalities. This alarming statistic highlights the pressing need for organizations to prioritize road safety measures and implement comprehensive strategies to mitigate these risks.

So one might wonder: In an era where workplace safety has reached an advanced point, why is work-related road safety still a top challenge claiming thousands of lives every year?

The limitations of traditional approaches

Traditional approaches to road safety management often rely on conventional methods such as signage, physical barriers, and manual monitoring. While these approaches have undoubtedly play a crucial role in promoting safety, they often fall short in providing long-term solutions and real-time insights. In addition, despite awareness and training programs, human observation alone may be prone to errors or omissions, and it may not provide the comprehensive data needed to make informed decisions and drive continuous improvement.

Fortunately, a solution is available! Organizations can address these challenges and enhance work-related road safety by embracing Intenseye’s AI-powered solutions that go beyond traditional approaches by providing real-time insights and actionable data.

Intenseye’s Vehicle Controls module

With Vehicle Controls module harnessing the power of artificial intelligence, computer vision, and machine learning, safety teams can identify a wide range of hazards related to workplace traffic management and enhance road safety via a real-time scanning and notification system.

Here are some of the key features and benefits:

  • Enhanced road safety for all: Using Intenseye’s Vehicle Controls module measuring distances between vehicles and pedestrians in the workplace, safety teams get notified in real time when proximity breaches predefined safety thresholds. With this powerful ally by their side, EHS leaders can confidently prioritize the safety of both vehicle operators and pedestrians by ensuring collisions are prevented.
  • Driving a safety culture: With Intenseye’s AI, EHS leaders are equipped to detect vehicles operating over specified speed limits, enabling them to swiftly address speed violations. By fostering a culture of compliance with speed limits, our platform has become an indispensable tool for EHS teams in their day-to-day tasks, enabling them to confidently navigate the road to success.
  • Improved traffic flow: Safety supervisors rely on Intenseye to swiftly identify and address vehicles deviating from prescribed routes or moving in wrong directions, and prioritize everyone’s safety on-site, resulting in improved operational efficiency, reduced congestion, and a safer work environment.
  • Compliance enforcement: With Intenseye, EHS supervisors can track whether vehicle operators consistently adhere to safety protocols, specifically regarding the use of proper personal protective equipment (PPE) while driving. Safety leaders highlight how this feature strengthens their ability to create a safety-conscious culture.
  • Automatizing inspection and task creation: Instead of waiting for incidents to occur, safety leaders can swiftly take preventive and corrective actions, such as creating tasks or initiating inspections, directly in response to detected risks on the Intenseye platform.
  • Data-driven insights: Safety supervisors gain a strategic advantage by receiving actionable insights on road safety from Intenseye’s EHS platform. By analyzing data on traffic patterns, near-miss incidents, and potential hazards, safety leaders can make informed decisions, implement targeted safety measures, and continuously improve road safety protocols.
  • Cost reduction and operational efficiency: By preventing incidents and reducing injuries resulting from road safety violations, organizations can minimize costs associated with medical expenses, property damage, and downtime.
  • Employee engagement and trust: Prioritizing road safety through next-gen solutions demonstrates a commitment to employee well-being. This commitment fosters engagement, trust, and loyalty among employees, contributing to a positive work environment and psychological safety in the workplace.
  • Setting industry standards: Safety supervisors who embrace Intenseye’s comprehensive EHS ecosystem, including the Vehicle Controls module, are redefining safety management. By leveraging Intenseye’s AI-powered solutions, they set new benchmarks in the industry, establishing themselves as leaders in prioritizing workplace safety.

Coming soon: Custom use cases for tailored safety

We also have some exciting news to share with you! Currently, Intenseye’s AI-powered safety platform supports over 45 EHS use cases, and our team is continuously developing more based on valuable user feedback. While these use cases effectively address a wide range of safety-related issues, we recognize that there’s always room for greater coverage, and Intenseye engineering team is diligently working on a new cutting-edge feature: Custom use case! With this upcoming feature, organizations can design and create customized scenarios tailored to their specific safety requirements by combining existing use cases and defining new parameters. By empowering safety leaders to design their own use cases, we’re providing the flexibility and adaptability needed to enhance road safety even further, leading to a safer workplace environment for everyone involved.

Stay tuned for more exciting developments on the roadmap as we continue to innovate and empower leaders to create safer road environments for all.

#Journey to Zero
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